If you asked people what colors they associate with October, most would probably mention colors like orange, brown and yellow, referring to what is normally seen in nature. But if you were then to ask them, “What about pink?” those same people would probably know exactly what you were talking about.
Early detection and prompt action is critical, and Breast Cancer Awareness Month reminds everyone of something that is probably not always on the tops of our minds. I strongly encourage all women to be screened regularly. It is worth the moderate discomfort, because the alternative can be devastating for families and communities.
We have seen noticeable improvements in women of all ages on this issue. Breast cancer remains the most common cause of cancer deaths among women, but fortunately the trends are moving in the right direction.